Bombardier's Jet Branding Reveal

• Motion Design
• Projection Mapping
• 2D

For Bombardier's rebranding reveal, I was tasked with coming up with an animation that animated their new branding onto a private jet in 3 days, this short project was then projected in front of hundreds of Bombardier's employees for their new branding reveal.

#TBT to the electric moment when #Bombardier's new livery projection owned the stage at our brand launch last week.

Retour sur le moment électrisant où la nouvelle livrée d’avion de #Bombardier a captivé la scène lors de notre lancement de marque la semaine dernière. pic.twitter.com/ax1m1MDOib

— Bombardier (@Bombardier) May 2, 2024

Storyboarding

I wanted to animate the new gold wavy lines and mach pattern that are the staples of the new brand's identity.

Animatic

Once the basic storyboard was approved, an animatic was created to showcase in cleaner detail what the final animation would look like.

Final Animation

Once the animatic was approved, I then created the final animation to be projected on the plane's surface.

Day of the Event

On the day of the event, it was then showcased in front of 600+ of Bombardier's workers inside of one of the company's hangars.